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Alec Ross on Innovation, Technology & The Future

Interview Conducted by Vikki Hankins| Alec Ross is a Distinguished Visiting Fellow at Johns Hopkins University and the author of the New York Times bestseller The Industries of the Future, published by Simon & Schuster. The Industries of the Future explores the technological and economic trends and developments that will shape

Branding & Social Media In Business – Why It’s Important

by Vikki Hankins| Branding is a necessary part of any business. It differentiates you, your products, and/or services from the next product or service. Branding builds a certain expectation of a company. If people know you are reliable, professional and punctual, generally they come to form an expectation; if you build a

10 Instagram Strategies for Marketers

Originally Published at PR Toolkit By Penny C. Sansevieri| Instagram has seen incredible growth since it was acquired by Facebook in 2012 – in fact it’s grown by 400%! And even though, it’s a relatively new form of social media, I barely remember a time when I didn’t have an account. Why Instagram? First,

Women Own 11.3 Million American Businesses

Women-owned businesses support nearly 9 million jobs and generate $1.6 trillion in annual revenue SCORE, the nation's largest network of volunteer, expert business mentors, has gathered statistics in honor of National Women's Small Business Month that show how 11.3 million women-owned businesses are making an impact on the American small business

Google Rebrands Could Business, Adds More Artificial Intelligence

By Julia Love (Reuters) - Alphabet Inc's Google said on Thursday it renamed its business-to-business cloud computing brand and enhanced some enterprise applications using artificial intelligence, the company's latest gambit to better compete with and Microsoft Corp. in the lucrative cloud business. Discussing the rebranded Google Cloud, Diane Greene, senior vice

Snapchat to Offer Camera-Equipped Sunglasses

NEW YORK (Reuters) - Snap Inc, the newly renamed parent company of messaging app Snapchat, plans to start selling camera-equipped sunglasses starting this fall, Chief Executive Evan Spiegel told the Wall Street Journal in an interview. The sunglasses, dubbed Spectacles, will be sold via limited distribution for about $130, said Spiegel,

Fitbit, Dust-sized Wireless Sensors Inside the Body for Improved Health

By Ben Gruber BERKELEY, Calif. (Reuters) - Scientists are developing dust-sized wireless sensors implanted inside the body to track neural activity in real-time, offering a potential new way to monitor or treat a range of conditions including epilepsy and control next-generation prosthetics. The tiny devices have been demonstrated successfully in rats, and

Twitter to Share Ad Revenue on Videos with U.S. Users

(Reuters) - Twitter Inc on Tuesday stepped up its battle to attract video talent to its platform, saying it will allow U.S. users who upload a video to share in any advertising revenue it generates. Twitter, Facebook Inc, Snapchat and YouTube are all competing to keep or recruit top video talent

First Driverless Taxi Began Work

By Christophe Van Der Perre SINGAPORE (Reuters) - The first driverless taxi began work on Thursday in a limited public trial on the streets of Singapore. Developer nuTonomy invited a select group of people to download their app and ride for free in its "robo-taxi" in a western Singapore hi-tech business district,